



last night, as evidenced, i attended the launch of tiffany and co. on tumblr. not sure what took the luxury jeweler so long to join this party, but i’m glad they did and cannot wait to see what content they roll out in the future. in addition to live-streaming tweets and instagram images taken at the event, there were three glass cases housing millions of dollars of diamonds. i am sad to say that they were not gifted at the end of the evening.