this may appear to be just a straw fedora, but it isn’t. it is a straw fedora created by eugenia kim for her first target collaboration. i know, i peed a little bit, too.

the collection debuts in stores next month and prices should be around one-tenth of kim’s usual. according to the designer, her ideal customer is “a quirky, left-of-center girl in her twenties or thirties with a sense of humor.” that’s me! i am quirky and left-of-center and in my twenties! i can’t wait to see more.