for the past few weeks, i’ve experimented with “truth thursday” and discussed a brand that did well and a brand that highlights other brands; this week, i’d like to bring up a handful of things i’ve learned this week about some of our favorite companies.
- gap is now giving customers the option to receive an email-friendly receipt. this is something that urban outfitters has been doing for some time and cuts down on the amount of paper used by the company. personally, i dig it. nameishi-san also reminded me that club monaco does this as well. save the trees!
- speaking of the gap, it joined tumblr. when it is not original content (which is stellar, by the way), expect re-blogs of cool kids wearing gap clothes.
- we should also welcome betsey johnson’s main social media girl, jen, to the tumblr community. she said her site will focus on what it is like to work for one of the most bad-ass designers in the fashion industry. #instafollow
- ideeli recently launched a new feature on its site. “inside ideeli - office style” highlights its fashionable employees and their diverse style, also giving visitors the opportunity to purchase pieces that fit into any of the displayed categories.
let’s continue the conversation: email me at sarazucker@gmail.com.